The Kempinski Group has released a new outline for its expansion plans, with a particular focus on expanding internationally. The luxury hotel brand said it plans to have more than 100 properties in operation around the world by 2021.
In the next 12 months alone, nine new hotels with a total of 1,961 rooms and suites will open their doors: three of them in the Caribbean and one hotel in Tel Aviv, Tbilisi, Bangkok, Guangzhou, Brazzaville and Almaty respectively, Kempinski said. A further seven hotels with 2,404 rooms are currently under construction.
In addition, Kempinski will open a hotel in New York for the first time in the company's 122-year history. The latter is part of a strategic partnership signed a few days ago with the 12.18. Investment Group, which will develop and open 20 7Pines Kempinski Hotels together with Kempinski until 2022. 7Pines Ibiza will reopen in spring 2020 under the name 7Pines Kempinski Ibiza, followed by another resort in Sardinia. 12.18. plans to raise 500 million Euros as capital by institutional investors.
The strategic orientation of the Kempinski Group's expansion in the future will not only be based on management contracts, but also on the acquisition of hotel properties, the company said. In particular, properties that may be extensively renovated and then repositioned under the group's own brands will be favored. To date, Kempinski is purely a hotel operator - only the hotel on Maximillianstrasse in Munich, the Hotel Vier Jahreszeiten Kempinski, is owned by the company.