To help its clients better navigate the new normal, Maestro has embarked on a training initiative that is helping hoteliers adapt to change and meet the demands of today’s vigilant travelers.

To start the new year, Kempinski Hotels is launching a new global MICE campaign, which includes more flexibility in bookings and cancellations compared to previous offerings, as well as improved benefits for bookers.

True Incentive, a Florida-based company that provides incentive-based direct marketing solutions with marketing and sales incentives, has announced a move to a new home. The new offices are located in Fort Lauderdale, FL.

Meeting Spotlight recently caught up with Cheryl Rogers, executive assistant to the CEO of Solara Medical Supplies, to see how business has changed as a result of the COVID-19 (coronavirus) pandemic and how it will change going forward. Rogers leads meetings and incentives team for the company, which is the largest independent U. S. supplier of continuous glucose monitors (CGMs) and insulin pumps and carries a full line of diabetes products, supplies and services.

Meeting Spotlight chatted with Alejandro Verzoub, president of AV Business & Communication, to discuss what business has been like during the COVID-19 (coronavirus) pandemic and how it will change going forward. AV Business & Communications is touted as the first full-service incentive and marketing company from Argentina.

How has your segment (meetings and/or incentives) of the industry changed since March?  

The Global Business Travel Association (GBTA) has launched “Ready. Safe. Travel.,” a campaign to grow public awareness around the economic necessity of a thriving business travel industry and to push for a safe return to business travel.

Quintana Roo’s tourism ministry announced last week the MICE segment (Meetings, Incentives, Conferencing and Exhibitions) will have more capacity to operate: Open spaces will be allowed to operate at up to 50 percent capacity, while indoor venues will be allowed to operate at 30 percent, according to the maximum capacity of each venue.

Seabourn, the ultra-luxury cruise line, is making it easier for prospective charter, incentive, meeting and group travel clients to learn more about the why a Seabourn ship may be a good choice for their next gathering. The brand recently added a substantial amount of information to its website dedicated to this niche segment of the travel industry.

ABC Global Services has announced that it is acquiring the assets of CCRA (The Travel Commerce Network) in an integration of the two largest providers of hotel content and travel agency services. Combined, the two organizations will prove mutually beneficial to their travel management company (TMC) and agency clients by providing travel and hospitality products and personalized service administered by the industry’s best account management team.

As the U.S. Congress negotiates a new coronavirus relief package for individuals and businesses, the Global Business Travel Association (GBTA) has called on Congressional leadership to enact measures to renew business travelers’ confidence and to curb the devastating effect of the pandemic on this sector of the global economy.