In response to the challenges that the coronavirus (COVID-19) pandemic has wrought on in-person gatherings, the various brands of Italy’s most prestigious motor vehicles will turn to the Internet when they discuss the future of the automotive industry and the new trends that will characterize it.
Motor Valley Fest 2020, May 14-17, will expand its reach and enter the homes of thousands of fans worldwide with this innovative, online edition, enhancing its digital dimension, while optimizing its international network, to become a platform for promoting the entire Emilia-Romagna region, and with it, Italy.
The program, therefore, will not just focus strictly on motor vehicles but also the productive nature of Italy—highlighting its various industries, universities and research institutes, history and culture, and more.
The conference will begin virtually, on Thursday, May 14, and feature Italian and international speakers, with keynotes on specific, in-depth themes being live-streamed for a global audience. There will be an “Innovation & Talents” section, dedicated to talents, the university world and start-ups. Meetings between university students and companies will take place with a new interactive look, including a virtual networking area designed to showcase the professional opportunities in the Emilian Motor Valley.
Motor Valley Fest is organized by the Emilia Romagna Region and its Tourism Board, the Municipality of Modena, the Motor Valley Development Association, Meneghini & Associati, with the support of ENIT, ACI, the Modena Chamber of Commerce, the Modena Foundation, BolognaFiere, MotorSport Network, in partnership with UniCredit and financed under the European Funds 2014-2020 of the Emilia Romagna Region - Por Fesr.
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