Sustainability Hub for Events Launched for Meeting and Event Planners

After a successful soft launch at IMEX Frankfurt, the Sustainability Hub for Events is officially moving to public access. Developed by Gevme in collaboration with the Net Zero Carbon Events (NZCE) initiative and the Strategic Alliance of National Convention Bureaux of Europe, the platform is designed to simplify sustainable event planning with actionable, AI-powered insights.

Since its beta phase, the platform has seen substantial improvements, introducing new capabilities like a Learning Module, which personalizes resources for different stakeholders. This module helps bridge the knowledge gap in sustainability by offering diverse educational content on critical topics such as carbon offsetting, measurement and eco-friendly travel planning. Additionally, the platform now offers guidance on event legacy planning, helping organizers ensure long-lasting sustainability impacts.

The AI model has also been significantly upgraded, leveraging the latest large language models (LLMs) to enhance understanding and reasoning capabilities. This update enables more refined, accurate recommendations tailored to the unique needs of events, making it easier for organizers to navigate complex sustainability data.

Global destinations have played a key role in enriching the platform. Copenhagen, Italy, Germany and the Netherlands have emerged as top contributors, providing extensive data that has enhanced the platform’s capabilities. This collaboration underlines the international industry’s commitment to making sustainability in event planning more accessible.

“We’re excited to open up access to a tool that has been tested and refined with input from global users in over 25 countries,” said Alexander Alles, executive director of Joint Meetings Industry Council (JMIC). “The new features and data contributions make the platform even more impactful for event professionals looking to reduce their environmental footprint.”

Veemal Gungadin, CEO of Gevme, said “Our goal with the Sustainability Hub for Events is to provide a transformative tool that leverages AI to deliver actionable insights. By partnering with key industry stakeholders, we’ve created a solutions engine that not only informs but also inspires sustainable action.”

The platform, which is available in over 30 languages, is now accepting contributions from multiple stakeholders. A roadmap for broader stakeholder engagement and continuous updates is in development, ensuring the platform remains relevant as the industry evolves.

For more information, visit www.she.gevme.com.

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