IMEX is working with Cloverly, a platform for climate action, to give attendees the opportunity to buy carbon credits from a choice of impactful sustainability projects. This option is now available for all registered attendees, including both buyers and exhibitors, at both IMEX Frankfurt and IMEX America, starting with IMEX Frankfurt 2024, which was held this week.
Once logged in to their individual IMEX account, attendees can see their estimated carbon footprint, which they can then choose to offset by investing in a selection of carbon credit projects from around the world.
Attendees can invest in any one of these three projects individually, or choose from the IMEX portfolio, which blends them together. They are all high-quality, having undergone a thorough quality and risk evaluation by Cloverly’s own team of scientists. IMEX’s blended portfolio enables donations to be spread across different projects, including a biochar project. Biochar is considered to be the “gold standard” of carbon removal, but one that’s out of reach to many individuals under normal carbon offsetting conditions. “Biochar” is a catch-all term describing any organic material that has been carbonized under high temperatures (300 to 1000° Celsius), in the presence of little, or no oxygen. Biochar is used to sequester carbon.
The projects include:
- Novocarbo Biochar – Located within minutes of Messe Frankfurt, IMEX’s Frankfurt’s venue, this innovative project produces biochar which stores carbon for hundreds of years
- Katingan – This Indonesian project protects and restores 149,800 hectares of tropical peat swamp forest, an area rich in biodiversity and home to endangered species
- Trees for Global Benefit – A reforestation project which empowers Ugandan families to engage in tree planting and reforestation, while delivering socioeconomic benefits to the rural communities
Carina Bauer, CEO of the IMEX Group, said: “Through our work with Cloverly, we’re enabling our show attendees to play an active part in addressing climate change. It's now clear that in addition to reducing emissions, which IMEX is already working on, the world urgently also needs to remove carbon from the atmosphere and store it permanently. According to the Intergovernmental Panel on Climate Change (IPCC), carbon removals are now unavoidable to get to net zero by 2050—and we can all play our part in making a collective positive impact.
For more information, visit www.imex-frankfurt.com.
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