New Events Company, Business Technology Research, Aims to Promote Adaptation of Technology

A new company has been launched to provide business and technical leaders with the knowledge, tools and connections to drive successful digital and business transformation. Business Technology Research (BTR) will build a new community by delivering insights, events and training, in a move designed to promote the adoption of technologies that will shape the future of business.

BTR will host a number of forums and conferences in its first year, addressing and exploring topics such as digital transformation, emerging technologies, privacy and security, data and analytics, fintech and responsible technology. 

Its inaugural event will be Digital Assets Live, to be held in London on September 24. The interactive conference—which has already received support from State Street, Citi and Standard Chartered—will explore the future of digital assets, digital securities and blockchain enabled asset tokenization.

This portfolio of specialist events will be supported by additional training workshops, whilst the company’s product offering will grow to incorporate standalone training and bespoke in-house courses moving forward. 

The BTR team, which is being headed-up by portfolio director Kieran Found, will also continue to publish a host of free resources on its website, including white papers, in-depth reports, case studies, videos and blogs. 

This new organization is owned by parent company Partnership Media Group (PMG), which runs more than 650 exhibitions, conferences and training courses each year through its public sector-focused business GovNet; this includes the Schools & Academies Show, HETT, GovTech, Skills & Employability Summit and Blockchain Live.

Kieran Found said in an announcement, "Due to the devastating outbreak of COVID-19, we had to significantly alter our plans, but feel with the world of work radically changing, it is more important than ever to help businesses embrace digital change and the opportunities presented by technology.”

Related Stories

Egencia Launches Helping Healthcare Travel Program

The Nashville Convention & Visitors Corp Adds Jennifer Sullivan to Sales Team

The First Signs of Optimism Emerge In Latest GBTA Study

Scott A. Solombrino Appointed Chief Executive Officer of GBTA