Registration is open for the 59th ICCA (International Congress and Convention Association) Congress, headquartered in Kaohsiung, Taiwan. The congress has a hybrid format and is themed “Transforming Global Events Together.” The event will allow ICCA’s global community to connect with each other and explore new ideas, formats and technologies to combine efforts and create the “Kaohsiung Protocol,” a framework that identifies major trends and key strategies that will enable the international meetings industry to thrive, now and into the future.
ICCA has worked in collaboration with Maritz Global Events on the format of this years' Congress. ICCA's global community of member-suppliers and associations can experience the future of global events live in Kaohsiung, at a regional hub or virtually from November 1-3, 2020. The virtual platform will give all attendees the opportunity to network and engage with ICCA Congress content.
As part of the Congress, all participants can be involved in a six-week online pre-Congress “Road to Kaohsiung” program, identifying major trends, key strategies, new ideas, formats and technologies for the future of global events. This year, the ICCA Congress will be transformed into a unique hybrid experience.
ICCA CEO Senthil Gopinath said in a press statement, “This is all aimed at leading the transformation of our industry and unlocking the expertise of our global community to jointly create the ‘Kaohsiung Protocol,’ a framework that will document and highlight best practices to help ensure global events continue to be vital drivers of social, scientific and economic development.”
In response to the uncertain situation and to give participants full control of how they wish to attend, ICCA is offering flexible and adaptable approach to registration and the accompanying fees. This means delegates can sign up now but change their registration type later, allowing them to change between virtual attendee, hub attendee or Kaohsiung in-person attendee.