The American Society of Travel Advisors (ASTA) has announced it will host a virtual gathering for its Premium members—the ASTA Premium Business Summit, a live, engaging virtual event running from November 9-11, 2020. This annual event is complimentary for all ASTA Premium members and, given the new virtual format, the programming has been expanded to any employees (W-2) from any ASTA Premium member company. Registration for ASTA Premium Member companies and staff are free, but registration is required.
During the Summit, ASTA will address key topics and pressing concerns with influential speakers focused on "today's realities and tomorrow's predictions." With the seemingly constant headlines surrounding the pandemic, attendees will focus on how to lead and strategize in a time of disruption.
As a bonus program enhancement, ASTA is partnering with The Company Dime for an exclusive learning experience. On November 9, "The ASTA Corporate Travel Conclave Powered by The Company Dime” will be included in the registration and attendees will receive admission to both events. Registration is free for corporate travel managers and buyers, as well. Held in conjunction with the Premium Business Summit, the Corporate Travel Conclave will focus on the issues facing corporate travel management. Veteran industry journalists and founders of The Company Dime, Jay Campbell and David Jonas, will lead conversations with diverse perspectives in an unscripted and informal interview format discussing the latest issues in corporate travel management.
Attendees will hear exclusively from senior corporate travel leaders about this most turbulent year in corporate business travel and how travel management companies' value proposition could change.
In a recent attendee survey, ninety-six percent would recommend the Premium Business Summit to their colleagues and sixty-four percent rated the content at the Premium Business Summit as one of the top reasons to attend.
Highlights on the agenda this year include such topics as "Resetting Your Mindset," "Direct vs. Indirect Distribution" and "What's on the horizon for business impact recovery?"