A new survey by APCO Insight affirms that Americans working from home are eager to return to in-person meetings and conventions. The survey found that even after adapting to the new digital workplace, 81 percent of professionals who attended in-person meetings and conventions before the pandemic miss doing so and would be just as likely—if not more likely—to attend in-person conferences, conventions, trade shows and other business events in the future.
To showcase the innovative measures being taken to support the safe return of in-person meetings and events, the Meetings Mean Business Coalition (MMBC) is enlisting corporate executives, policymakers and meetings industry leadership to engage in critical conversations in a virtual discussion series. The conversations—which premiered in July and will continue through the fall—thus far highlighted five key considerations, predictions and actions underway. They are:
With more than 300 million Americans under stay-at-home orders to help slow the spread of COVID-19 (coronavirus), many are now required to work from home and avoid all non-essential business travel. In a matter of weeks, thousands of conferences, conventions, trade shows and other face-to-face business events have been postponed or cancelled. Recent estimates from the U.S.