Following a year of uncertainty, the "2021 Global Meetings and Events Forecast" from American Express Meetings & Events, a division of American Express Global Business Travel (GBT), found that businesses have quickly adapted meetings and events programs to keep customers, prospects and employees engaged.
The Hong Kong Tourism Board (HKTB) has announced that Hong Kong has been chosen as the host city for four international MICE events, including the city’s first-ever events of high strategic values, and two repeated events amidst the COVID-19 challenges. These business events are expected to bring in 10,000 high-yield visitors in total and deliver great economic contribution to the city and drive multi-sector development.
The restoration of "air corridors" between the world’s top financial centers is vital to reviving international business travel and help kickstart the global economic recovery, according to the World Travel & Tourism Council (WTTC). It is crucial that international business travel resumes, following its near collapse due to the coronavirus pandemic, it adds.
The coronavirus continues to rattle the global business travel industry. That is according to the latest research conducted by the Global Business Travel Association. To understand the effects of coronavirus on business travel, GBTA conducted its fourth lightning poll among membership on March 18-21, 2020. It received responses from more than 1,155 member companies throughout the world. View the entire poll results here.